November 20, 2008
Dear Homeowner,
Are you starting to get anxious because your property is not selling?
Or maybe you're thinking about selling your home and you're not sure how to "price it" or the best route to take, 'Realtor?' ... or 'By Owner?'
Maybe you're in a time crunch to sell because you've purchased a new home but haven't sold the previous house...
... or you're in "pre-foreclosure" or you're just completely desperate to sell due to some 'cash-flow' problems like I experienced, not too long ago.
Well, a couple of years ago, you would've had no problem selling your home. Just name your asking price, place an ad in the newspaper or get with your Realtor, and BINGO! SOLD!
But that's not happening in today's current real-estate market!
What may have worked then, isn't working so well today.
In fact, the statistics state that your home may very well 'sit' unsold for up to one year!
I Was A Desperate Home Seller Until...
Hi, I'm Pete Iannelli - The 21-Day Guy. I reside in Ft. Lauderdale, Florida and let me get right to the point...
I'm not a Realtor or real estate investor, nor do I actually have any special interest in the 'real estate market' per se.
But what I did have back in March of 2007, was a small 2/1 condo I'd owned for years, that I was desperately trying to sell -- as fast as possible.
It was costing me nearly $1000.00 a month sitting there empty, after I had kicked out a dead-beat renter.
So I listed my house in the traditional way with a Realtor just like millions of people do everyday...
But for the first month and a half, I got absolutely zero response! No traffic was going in which meant no offers were coming out.
And this occurred even after I reduced my asking price $30,000 from the original listing of $179,000!
"How much lower did I need to go," I thought?
The real estate market was pretty much at a stand-still; Buyers weren't buying much and sellers weren't selling much -- just as it is today.
To make matters worse, my homeowners association prohibited any "FOR SALE" signs from being placed in anyone's front yard!
It was all soooooo frustrating!
But that's when I decided to get proactive, take a gamble, and do something drastic... And it all started after I placed a tiny breakthrough classified ad in my local newspaper. (Read more about that ad in your free chapter.)
The end result: After receiving multiple offers, within 21 days, I had my house SOLD after implementing some simple strategies that anyone can use - whether you have a Realtor or not! (That part is up to you... But my Realtor was instrumental in guiding me through the sale.)
And, in the end, I walked away with a cool net profit of $76,000!
Now that may or may not seem like a lot of money to receive after selling your house. Maybe it is, maybe it isn't... depends on your income, financial status, current situation, etc...
"But The Fact Is, Anyone, In Any Income Bracket, That's Unable to Sell Their Property Today, Can Now Do So Using The Same PROACTIVE Techniques I Did -- With or Without A Realtor... And Get Top Dollar Value For Your Home!"
Getting back to my story... once I sold my house, I got the chance to see if it was possible for lightning to strike twice.
At the time, my older brother, a physical therapist, was experiencing the very same scenario as I had earlier.
His dilemma involved trying to unload a piece of rental property located in Port St. Lucie, FL, that he'd purchased a couple years back during the end of the real estate boom.
Now, all it was to him, was a vacant, money-sucking headache. The renter bailed out and my brother lived 200 miles away from the property.
At that point he just wanted to get rid of it! (In fact, he had to take out a loan just to keep up with making the payments!)
So he listed it with a Realtor and it had an asking price of $209K ... just about the same price like so many other houses-for-sale in the area.
And it sat and sat and sat, practically unnoticed.
Fast Implementation!
It wasn't long before he and I were sitting around his kitchen table, eating and discussing what it was, exactly, that I'd done to get my house sold so quickly.
He listened intently and was surprised at how his kid brother came up with such a practical concept for selling one's property... that hardly anyone else was using.
We then scanned the real-estate ads in the newspaper and viewed houses for sale on the internet, all the while discussing the strategies I'd used, tossing scenarios back and forth to each other the whole time.
When we finished, all he could say was, "This sounds like it'll work! I gotta go call my Realtor and tell her the new game plan."
He then placed one specifically-worded ad in the local newspaper and I showed him how to place the other free ad on the internet. (It's real simple.)
To make a long story short, in two weeks his place sold for $189K and he was more than happy. Meanwhile, the rest of the houses in that same area continued to "sit" there, even though some had reduced the price.
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"In 21 Days or Less, You Can Have a Signed Contract For Your Home ... At Top Dollar!"
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But it gets better ... Not long after that, a co-worker of a friend of mine overheard me talking about "the sale" and starting grilling me about the strategy I used for my house as well as my brother's house.
We knew each other from the past. His name was Joe. Joe was nearing retirement from the post office and he and his wife were ready to pack it all up afterwards and move to North Carolina.
The only thing keeping him stuck in Florida was his "can't sell 2/2 condo" as he referred to it ... His property had been on the market for over four months with little activity and he was really stressed out by it all.
As I talked to him, I found out he had listed it originally for $220K in January, 2007 and it was now lingering on the market at $204K in April, 2007.
In all that time he had not even received one written offer!
After sizing up his situation, I made a bold statement to him:
"Joe, I'll help you sell your house in 3 weeks! You can keep the same Realtor and everything," I said.
I then explained the procedure briefly to him, but Joe's wife was dead set against it and refused.
Their house languished another month without activity... Finally, Joe insisted on using my strategy and his wife reluctantly agreed.
And with Joe's house, I followed EXACTLY the same steps as I did two houses earlier and felt even more confident about using my techniques.
I practically led him by the hand as we executed each step. We then called his realtor, told her what was going on, and instructed her to reword the description in the MLS listing.
Then his ad appeared in the local newspaper...
"Joe, now we sit back and wait for the response," I explained.
And just like clockwork, it happened again...
Same Procedure, Same Results!
In a few days, the phone started ringing, people started talking, Joe and I forwarded phone numbers, instructions, and important information to his Realtor, other Realtors began communicating with Joe's Realtor, appointments were made...
... And the whole, spinning, buzzing operation, was set off, spiraling into motion!
After a little more than two weeks from the time traffic started flowing into Joe's place, his Realtor had received numerous offers.
Joe actually selected the second highest offer because his Realtor informed him that the buyers financial situation was much stronger and they were willing to plunk down a large chunk of cash, thereby needing a smaller loan for the property. Done deal.
He was happy, his wife was happy, the realtor and the buyers were happy, and ME... I was hooked! Three houses, three sales! And I'd never had any strong taste for "real estate" before in my life!
I now realized I had a proven SYSTEM in place. This was truly a step-by-step, 1-2-3 formula for selling one's property in a sluggish housing market - and getting the best market value for it.
"Remember, These Proven Techniques Work Whether You've Listed Your Property With An Agent or Are Selling It 'By Owner'"
Not long after that, I had people calling and approaching me; neighbors, cousins, old acquaintances I hadn't heard from, and friends of friends I knew.
It was uncanny how fast word traveled!
And it seemed like all of them were desperate to unload their properties ... and some wanted to move out of Florida completely!
A friend of mine called me and introduced me to Robert. Robert, like many, was fed up with Florida and it's skyrocketing taxes and homeowners insurance rates.
He wanted to sell his home he'd been living in for over a decade. However, he wasn't interested in using a Realtor.
Instead, he was willing to do a lot of the leg-work himself, and he knew the right people to handle all of his legal paper work.
"No problem," I said. "I'll work with you. You just have to pay for the classified ad we'll run in the newspaper."
He agreed. (I'll show you just how to word it when you order the program.)
Use a Realtor or Go FSBO... Your Choice
Again, I followed the same protocol as three houses before... And what happened?
As stubborn as Robert was with the set amount of money he wanted to walk away with, and after turning down several offers... in just under 3 weeks he had a contract in his hands.
Unfortunately, the deal fell through due to a problem the buyers encountered. (I'll show you how you can avoid that). However, just six days later he had a another contract in his possession and this time it was solid.
Some time later at the closing, after everything was signed, sealed and delivered, he walked away with a check for $212,000!
And in all that time, there were several nearly identical houses up for sale in his ritzy neighborhood, all priced about the same...
... and yet, they all sat there completely untouched, bearing the signs "FOR SALE."
He and his wife later treated my girlfriend and I to one fine meal. After a few glasses of wine, and more talk about the real estate market, finances, the economy, and my passion for the internet, he said, "You know, you ought to market your technique somehow."
And he was dead right!
If They Did It, So Can YOU -- With or Without a Realtor!
So (with a little help from my Realtor friend) I assembled all the data we compiled, and put it in step-by-step order... which contains the precise information and tips you'll need, all layed out in an easy-to-read eCourse titled, "How To Sell Your Home In 21 Days or Less"
And apparently, my timing and methods were exactly what home sellers all over the country sorely needed to get their homes SOLD! ... Because no sooner was this website up and running, the eCourse started flying off the virtual shelves, so to speak!
You can download it in just seconds and begin implementing it right away.
I even walk you through my own transaction complete with dated documents and related videos.
Now before I go on, let me tell you what this program is NOT about...
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 This Program is NOT About:
 Home-Buying Networks or Cash-Out Firms
Placing Your Home On An Auction Site.
Buying or Selling "Ugly Houses"
"Staging" Your Home with Fashionable Goods
Owner-Financing, Lease Option, or Rent-To-Own Strategies
Buying or Selling Real Estate Notes
Swapping Your Home With Another Homeowner
Selling Your Home In One Weekend Programs or 'Round-Robin' Method
Having Open-House Events
Bad-Mouthing Realtors/Real Estate Agents And Just Going Solo
Using Illegal or Unethical Methods
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Here's just a sample of what some members had to say after using this program:
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"... our home had been on the market for 8 months!!! We lowered the price 5 times from $519,000 to $405,000 and not one offer! After downloading your program we adopted your style and began working with our realtor the way you mentioned.
We restructured our ads and implemented your simple marketing strategy like you layed out in your program. She (our realtor) perked up just like you said she would and in one week we had a constant flow of showings, and communication with our realtor was going back and forth.
It sold shortly after that after 3 offers! $449,000 My husband and I are sooooo relieved now. thannnnnnnk you!
Melanie & Bob K., West Nyack, NY
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"My property listing was going nowhere. My realtor had run out of advice and after I got your program, my contract with her ran out. I went with a lower cost realtor firm, sold my house thanks to your program, and saved an additional $7,000.00 in fees! Your program cost just pennies compared to what it's WORTH! Praise you!"
Salinda Morris, Marietta, GA
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"I purchased your ebook and have read everything twice. Love it! I was developing something like this on my own as banks instruct me to drop my short sale listings until...
I have 2 sellers who I have talked about this with and they are a go..."
Eric Verdi
Maryland Real Estate Group
www.LovelyFrederickHomes.com
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"I love your process. I've used the round robin method and like yours even better! No open houses, no calling people to bid, they do it on their own timeframe."
Barbara "Barbi Buys Houses" Leuin Colorado Springs, CO www.BarbiBuysHouses.com
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" Pete: I found your info to be extremely valuable. I have always been 'out of the box'.... I am going to try the system on my bank owned homes. I totally agree with your style I just didn't put together how the MLS part could work with the system."
thx.
john !
John S., Oakdale, CALIF
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"...This was the easiest way I ever sold a house here in Canada. My neighbors were stunned!"
Jacque P., Vancouver, B.C. CANADA
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* And these are just a handful of people I’ve worked with. I have more testimonials on the way ...
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It doesn't matter if you're young or old, male or female, familiar with "real-estate" or not - even if you don't know the first thing about 'selling real estate' - nor does it matter if you use a traditional realtor, discount realtor, sell it yourself (FSBO) or use any of the "By Owner" firms ...
You can implement these proactive 'street-smart' strategies no matter how you prefer to sell your property... and it works for 'less-than-perfect condition' homes, middle-class homes, as well as high-end, luxury homes.
In This Program You'll Discover...
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 How To Easily 'Tweak' What You're Doing To Get The Results You Want!
How To Get The Most Important Thing -TRAFFIC - To YOUR Property. Without That Your Sunk!
How Savvy REALTORS Are Using The 21-Day Approach To Unload Their Listings.
The Key In Attracting Potential Buyers Like A MAGNET... And Then HOLDING Their Interest On YOUR Property - Until It Sells.
How To Compete With Foreclosure Property... It's Easier Than You Think.
How To Get Realtors And Buyers "T-a-l-k-i-n-g" About YOUR Home. They'll Naturally Want To Inquire About It.
How Using This ONE Tactic Causes Buyers To Focus On YOUR House - While Making Them DISQUALIFY Surrounding Houses That Are Nearly Identical To Yours. Powerful!
How To Write An Ad That Will Make An IMPACT On Buyers... And Cause Them To Pick Up The Phone, Or Email You... WORKS EVERY SINGLE TIME! (This Is The Key That Sparks Everything!)
The Truth Behind What Some Realtors Really Do Once They Have Your Listing And How They Can Help Or Hurt You If You Don't Watch Out.
Using a " TEST " Ad... How Using This Clever Approach Works As An INDICATOR On The Amount Of Interest You'll Receive On Your Home.
How To Figure Out The REAL Price Of Your Home's Value. Why Traditional "PRICING" Isn't The Best Way.
Why Lowering The Asking Price Of Your Home Actually Does More Harm Than Good. Don't Get Squeezed Into this Trap! There's A Much Better Strategy.
How To Sell A Home That's In Less Than Perfect Condition And STILL Get The Best Market Value For It.
How To Find Out If Selling Your Home "By Owner" Is For YOU. The Pros and Cons of FSBO (For Sale By Owner).
Unique Ways To Gain EXPOSURE And Generate Massive Response For Your Property Through The Newspaper or Internet!
Why "Curb Appeal" and "Home Staging" Still Isn't Enough To Attract Buyers. Add This Secret (I show you in the eCourse) And Watch Buyers Come Knocking On Your Door.
The Most In-Depth, Step-By-Step, What-To-Do And How-To-Do-It, Home-Selling Program On The Internet - For Today's Housing Market.
*** Plus... Inside Your Program You'll Find 2 Special Click-On Links Providing You With Real-Life Picture Examples of The Actual System In Action!
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And this quick and easy program will help bring you top dollar for your home using little-known secrets that most Real-Estate professionals themselves aren't even aware of!
The 21-Day Program has also been used successfully by homesellers as well as Realtors in Canada, England, New Zealand, Australia, Malaysia, and Singapore.
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"I am a realtor in Singapore and I bought your program Wed, put my ad in ... have gone through 14 viewings after my ad appeared in Sat's papers! This is  definitely much better than the 1 or 2 calls that I get when I advertised 'normally'...
Also, I have received one offer so far for $450K. There are 2 other buyers who seemed keen but have not come back with any bids yet. "
Constance Wong, Realtor
SINGAPORE
* UPDATE: Property sold for 490K in less than 21 days!
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Why Listen To Me?
See, I discovered the hard way that you can hire a top-notch Realtor and it's no guarantee your home will sell.
I discovered that you can go "For Sale By Owner," advertise on all the "By Owner" web sites, and still not bring enough attention to your home to sell it.
I discovered you can spend your money and 'homestage' your house, improve your 'curb appeal,' and that still would not guarantee a signed contract from any buyer.
Many members found this out the hard way for themselves, before getting this program... and then went on to use the 21-Day techniques to get their homes sold.
And I'll help guide you through each step of this program, if that's what it takes.
I actually get a thrill from the reaction of some members, once they see these techniques working for themselves.
Now... unless and UNTIL you have a proven system to make your home STAND OUT from all the others listed on the market...
... And actually get prospects to FOCUS ON YOUR HOME and DISQUALIFY surrounding houses for sale...
... while SYSTEMATICALLY attracting a hoard of qualified buyers like nails to a magnet, to your front door -- your home may very well 'sit' for a long, long time in this current housing market.
But it doesn't have to be that way. And I'll show you how to avoid all that.
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"Sold BOTH properties using your program."
"I followed your advice to the letter and sold BOTH my investment properties! The first one I listed with a realtor, the second one I sold myself!
I'm free and clear of all debt including the house I live in. I may jump back in the game buying foreclosures but right now I want to drink in my new found financial freedom. I'm sending out a toast to you. Thank you from the bottom of my heart!"
Jeremy Coulter, North Carolina
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"I'm all over this!!!!"
"I am implimenting 21 days on a lot I own personally in West Virginia that's seen NO action at all. Calling the agent tomorrow morning... can't wait for her reaction. I'm all over this!!!! Thanks 1,000,000!
Keely Tolley, RE/MAX 100
Associate Broker
10425 Southern MD Blvd.
Dunkirk, MD 20754 www.CalvertHomesOnline.com
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Realtor triples sales using 21-Day Approach!
"I'm a licensed realtor and after purchasing your program and talking with you, I decided to use your approach to sell my listings that weren't moving. I sold 4 properties in 4 weeks! Excellent strategy! The only problem is it's attracted the attention of my co-realtors and now they're using it. It's tripled the sales in our office and now the owner wants me to teach everyone in the office. I use your info as the reference"
Terrence G., Newark, N.J.
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Attention: Luxury Home Owners
"I'm not writing to you to brag but I had a million-plus dollar home and hired a top-notch realtor in the area to sell it. In 4 months, I got 2 low-ball offers. After her contract expired, I surprised myself after I sold it on my own using your method! My attorney handled everything else. Listen, next time I'm in your area, I'm picking you up in a limo and the night's going to be on me. A million more thanks!"
Ehan J., Seattle, WA
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"We SOLD our house in 8 days!"
"I was on the verge of foreclosure and bankruptcy and my house just wouldn't sell. But your 21 day plan saved me. Everything clicked after I read your program and put it into action. I had a contract in 8 days! My whole outlook has changed and I owe you a huge debt of gratitude. Thank you."
Christie J., Reading, PA
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If your home is not selling as quickly as you'd like, don't wait any longer. And DON'T lower the asking price of your property another penny. You'll kick yourself for losing out on cash that could be staying in your wallet.
This program will help jump-start your success in selling your property. You owe it to yourself to at least examine this program, RISK-FREE. Simply download it and begin right away!
Order Before The Deadline And Receive 4 FREE Bonuses...
... And Get In On Our RISK-FREE Offer!
